Creativity for the Greater Good
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9:30 AM - 10:00 AM
STAGE 37

Coffee and Networking + One Show Exhibition Opening

Coffee and networking + The One Show Print Winners Exhibition will open, featuring print and outdoor Pencil winners in advertising and design.

10:00 AM - 11:00 AM
STAGE 37

CITI BIKE: THE CURRENCY OF BRAND GENEROSITY

Elyssa Gray Director of Creative & Media/NA, CITIBANK
Rob Feakins Chief Creative Officer and President, PUBLICIS KAPLAN THALER
Jim Kotulka Executive Creative Director, PUBLICIS KAPLAN THALER
Moderator: Shareen Pathak Reporter, ADVERTISING AGE

 
presented by

 

11:00AM - 12:00PM
STAGE 37

Good Begets Good

John Osborn President & CEO, BBDO
Linda Boff Executive Director of Global Brand Marketing, GE

 
presented by

 

12:00 PM - 1:00 PM
STAGE 37

Lunch and Networking

1:00 PM - 2:00 PM
STAGE 37

Born Ingenious

John Bielenberg Founder, PROJECT M + FUTURE

 

1:00 PM - 3:00 PM
ONE CLUB ANNEX

Young Ones Client Pitch Competition

Preselected student teams present their ideas in a real Client Pitch Competition. A panel of heavyweight industry judges weighs in, with an audience to cheer them on.

2:00 PM - 3:00 PM
STAGE 37

The Air Force Collaboratory: Satellites, Microbots and the Future of Science Education

Colonel Marcus Johnson Chief, Strategic Marketing Division, AIR FORCE RECRUITING SERVICE
Ryan Carroll Group Creative Director, GSD&M
Scott Brewer Group Creative Director, GSD&M

 
presented by

 

3:00 PM - 4:00 PM
STAGE 37

So, You’ve Created an Award-Winning Campaign. What Next?

Kristine Bender Executive Director, WATERISLIFE
Matt Eastwood CCO, DDB

 
presented by

 

4:00 PM - 5:00 PM
STAGE 37

NYC Makers: The MAD Biennial

Glenn Adamson Director, MUSEUM OF ARTS AND DESIGN

 

6:00 PM - 10:00 PM
IAC BUILDING

One Show - Design and Print Advertising

In this special showcase and party featuring this year's Silver and Bronze winners, The One Show will honor the creative and strategic use of design within all manner of communications initiatives. The One Show—Design and Print Advertising recognizes the world's best in design in categories including collateral design, print advertising, brand identity, product design, data visualization and craft, among others.

6:00 PM - 8:00 PM
IAC BUILDING

Fred Dust of IDEO

Keynote Speaker: Fred Dust Partner, IDEO

 
presented by

 

6:30 PM - 9:00 PM
STAGE 37

Student Exhibition Opening and King Kong of Ping Pong Tournament

Back for its 20th year, The One Club's annual Student Exhibition provides select colleges, advertising programs and portfolio schools from around the world the opportunity to showcase their top students' work. The Exhibition Opening celebration this year joins with our traditional Ping-Pong smack down. Students and agency creatives battle it out for ultimate bragging rights.